I found out last night that I have been selected to receive a "Certificate of Typographic Excellence" by the Type Directors Club of NYC. How totally crazy. Apparently, my thanksgiving invite for my friend Valeri turned some heads. My invite was one of the 200 or so pieces that were selected for recognition out of over 2000 entries. The piece will be part of a traveling exhibition and be in their Annual. I am honored and totally amazed by this. I guess graduate school has taught me something.
now, do you wanna see what happened after the shoot?

You realize that your entire life is downhill from here? :) After making D&AD in my first month in advertising, I've never again scaled those heights. Short-listed for Cannes, won at AICP, but nothing like that.
I think the NYTD is the best annual going, and the best placement of all. It absolutely kills Communication Arts, which seems to have gone into its San Francisco shell. Keep thinking of offbeat applications and you're set. The only way I'd look for improvement on this would be to display in the image some indication of dysfunction, damage to the turkey perhaps, but *extremely* subtly so as not to 'see-say' it. The fact that it's on the ground is in fact partway there, if you ever saw the movie 'Home for the Holidays.' But it'd be reading too much into your setup to read that the turkey was thrown.
I'm known for my crits, sorry! The main thing is congratulations!
Writing as always during a render....
Posted by: govinda | January 31, 2005 at 08:46 AM
can you read my mind? i totally thought after i got the award, "that this is it. I am never going to get another award after this one." That's okay though. I am pretty happy with this one. Great competition and i am happy and honored just to be included.
Thanks for the critic. I have gotten extremely adept at handling them while in graduate school. I had thought about adding some subtle about it being more dysfuctional, but couldn't think of anything and didn't really want to add more to it. (simple is better.)
thanks for reading into it. the reason it is on the floor is that i wanted a butcher block background, but couldn't afford one for the day and thought that the wood warmed up the turkey a bit. Did also like the weirdness of a raw turkey sitting on the ground too.
procrastinating and avoiding my thesis as usual.
Posted by: Kirsten | February 02, 2005 at 10:41 PM